{"id":5062,"date":"2026-11-05T10:56:39","date_gmt":"2026-11-05T09:56:39","guid":{"rendered":"https:\/\/www.fermesleader.com\/agtech-pilot-project-5-steps-to-test-in-the-field\/"},"modified":"2026-11-06T14:17:32","modified_gmt":"2026-11-06T13:17:32","slug":"agtech-pilot-project-5-steps-to-test-in-the-field","status":"publish","type":"post","link":"https:\/\/www.fermesleader.com\/en\/agtech-pilot-project-5-steps-to-test-in-the-field\/","title":{"rendered":"AgTech pilot project: 5 steps to test in the field"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"5062\" class=\"elementor elementor-5062 elementor-5030\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9957d02 e-flex e-con-boxed e-con e-parent\" data-id=\"9957d02\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b8eb834 elementor-widget elementor-widget-text-editor\" data-id=\"b8eb834\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">An agtech pilot project is a trial conducted under real-world conditions, on one or more farms, to verify that an innovation delivers on its promises: that it works, that it is easy to use, and that it is profitable for the farmer. It differs from a demonstration, which showcases a solution, and from a proof of concept, which mainly validates technical feasibility: a field trial produces measured results, with the users who will (or will not) adopt the solution.<\/span><span data-ccp-props=\"{}\"> <\/span><\/p><p><span data-contrast=\"auto\">For a start-up, this is often the mandatory step between a promising product and its first customers. An innovation that performs well in the lab is not enough: farmers, advisors, and cooperatives expect evidence obtained in the field.<\/span><span data-ccp-props=\"{}\"> <\/span><\/p><p><span data-contrast=\"auto\">Since 2017, Fermes Leader has been supporting agtech start-ups and scale-ups in this process, with a network of agricultural cooperatives present across the major production basins. Here are five steps to make yours a success.<\/span><span data-ccp-props=\"{}\"> <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-00d52c1 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"00d52c1\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;exclude_headings_by_selector&quot;:[],&quot;no_headings_message&quot;:&quot;Aucun titre n\\u2019a \\u00e9t\\u00e9 trouv\\u00e9 sur cette page.&quot;,&quot;headings_by_tags&quot;:[&quot;h2&quot;],&quot;marker_view&quot;:&quot;numbers&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h4 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of contents\t\t\t<\/h4>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__00d52c1\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__00d52c1\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__00d52c1\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-989f0d4 elementor-widget elementor-widget-heading\" data-id=\"989f0d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Step 1: Define the protocol before entering the farm <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-931aae8 elementor-widget elementor-widget-text-editor\" data-id=\"931aae8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><b><span data-contrast=\"auto\">A well-defined test starts with a precise question: what are you going to prove, to whom, and with which indicators?<\/span><\/b><span data-contrast=\"auto\"> Without this, the trial produces observations that are difficult to use, and rarely provides commercial proof.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><p><span data-contrast=\"auto\">Before selecting a farm, clarify three points:<\/span><span data-ccp-props=\"{}\"> <\/span><\/p><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">The objective of the test:<\/span><\/b><span data-contrast=\"auto\"> agronomic efficiency, technical reliability, ease of use, profitability, or a combination of these criteria.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul> <ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">The use case:<\/span><\/b><span data-contrast=\"auto\"> irrigation, robotics, sensors and IoT, remote sensing, innovative nutrition, decision support tools (DSTs)\u2026 each use case calls for a different protocol.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">The protocol:<\/span><\/b><span data-contrast=\"auto\"> trial terms, a schedule aligned with the farming season, monitoring indicators, and methods for reporting results.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul><p><span data-contrast=\"auto\">A field validation trial generally follows a simple logic: defining the protocol, setting up the trial, field monitoring, analyzing results, and reporting. The schedule depends on the farming season: missing a testing window can delay the pilot by several months.<\/span><span data-ccp-props=\"{}\"> <\/span><\/p> \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9b850af elementor-widget elementor-widget-heading\" data-id=\"9b850af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Step 2: Budget the agtech pilot project in the field <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f9a2fe8 elementor-widget elementor-widget-text-editor\" data-id=\"f9a2fe8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><b><span data-contrast=\"auto\">The budget for a real-world trial is often higher than start-ups anticipate.<\/span><\/b><span data-contrast=\"auto\"> It should be factored into the commercial development costs in the business plan, not treated as a side expense.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><p><span data-contrast=\"auto\">Expenses add up quickly:<\/span><span data-ccp-props=\"{}\"> <\/span><\/p><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Time and travel<\/span><\/b><span data-contrast=\"auto\"> related to field observations, sometimes repeated throughout the season.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul> <ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Laboratory analyses<\/span><\/b><span data-contrast=\"auto\">, depending on the indicators to be measured.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Farming operations<\/span><\/b><span data-contrast=\"auto\"> required for the trial (sowing, treatments, harvest, etc.).<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Compensation for the farmer<\/span><\/b><span data-contrast=\"auto\"> to cover any potential production losses, or even crop destruction if the trial requires it.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul> <p><span data-contrast=\"auto\">This last item is often overlooked or underestimated. Planning for it from the outset avoids having to interrupt a pilot mid-season, which would mean losing both the investment already made and credibility with partners.<\/span><span data-ccp-props=\"{}\"> <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7348f40 elementor-cta--skin-classic elementor-animated-content elementor-bg-transform elementor-bg-transform-zoom-in elementor-widget elementor-widget-call-to-action\" data-id=\"7348f40\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"call-to-action.default\">\n\t\t\t\t\t\t\t<a class=\"elementor-cta\" href=\"https:\/\/calendly.com\/lwadt-invivo-group\" rel=\"nofollow noopener\" target=\"_blank\">\n\t\t\t\t\t<div class=\"elementor-cta__bg-wrapper\">\n\t\t\t\t<div class=\"elementor-cta__bg elementor-bg\" style=\"background-image: url(https:\/\/www.fermesleader.com\/wp-content\/uploads\/2024\/07\/soybean-field-in-early-morning-1024x624.jpg);\" role=\"img\" aria-label=\"soybean-field-in-early-morning.jpg\"><\/div>\n\t\t\t\t<div class=\"elementor-cta__bg-overlay\"><\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-cta__content\">\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<h2 class=\"elementor-cta__title elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tAre you developing an agtech solution and want to test it in the field? \t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__description elementor-cta__content-item elementor-content-item\">\n\t\t\t\t\t\tLet's discuss your pilot project.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-cta__button-wrapper elementor-cta__content-item elementor-content-item \">\n\t\t\t\t\t<span class=\"elementor-cta__button elementor-button elementor-size-\">\n\t\t\t\t\t\tGet in touch\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ac23878 elementor-widget elementor-widget-heading\" data-id=\"ac23878\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Step 3: Be transparent about your solution's level of maturity <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-67c6fa7 elementor-widget elementor-widget-text-editor\" data-id=\"67c6fa7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Transparency about the level of maturity is one of the best levers of credibility with field partners. The field quickly exposes any gap between the message and reality: an overstated promise most often backfires on the company.<\/span><span data-ccp-props=\"{}\"> <\/span><\/p><p><span data-contrast=\"auto\">A more effective approach is to:<\/span><span data-ccp-props=\"{}\"> <\/span><\/p><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Clearly state what has already been demonstrated<\/span><\/b><span data-contrast=\"auto\"> and what still needs to be validated.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Present the pilot project as a co-construction process<\/span><\/b><span data-contrast=\"auto\"> rather than as a simple demonstration.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul> <ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"3\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Involve farmers, advisors, and cooperatives<\/span><\/b><span data-contrast=\"auto\"> from the design stage. Their field experience provides feedback and insights that a development team cannot obtain on its own.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul><p><span data-contrast=\"auto\">This humility does not weaken a start-up. It builds a relationship of trust, which will prove valuable when moving from pilot to commercialization.<\/span><span data-ccp-props=\"{}\"> <\/span><\/p> \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-534db64 elementor-widget elementor-widget-heading\" data-id=\"534db64\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">A Concrete Example: Surus Connect<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3bfb1c3 elementor-widget elementor-widget-text-editor\" data-id=\"3bfb1c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">This young company is developing a connected device and an accident prevention application for isolated workers in agriculture. Rather than presenting a &#8220;ready-made&#8221; solution, it chose to collaborate closely with its initial farmer-testers over two testing seasons, supported by Fermes LEADER. It clearly stated what remained to be validated: the reliability of the detection algorithm, the final device prototype, and the application&#8217;s functionalities.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:360}\"> <\/span><\/p><p><span data-contrast=\"auto\">Field feedback directly informed the product. Farmers reported unwanted alerts, which were corrected during the season, as well as a device that was still too bulky, battery life to monitor, and areas without network coverage in silos. They also requested connectivity testing before any installation. These insights allowed the startup to adapt its solution to the real constraints of users. The benefit extends beyond the product: by feeling involved in its design, these initial testers became its best ambassadors.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0b688f3 elementor-widget elementor-widget-heading\" data-id=\"0b688f3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Step 4: Understand the barriers to adoption of an agtech innovation <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd93530 elementor-widget elementor-widget-text-editor\" data-id=\"dd93530\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW233393219 BCX0\" lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW233393219 BCX0\">Technology is only part of the equation: an innovation is adopted if it fits into existing practices and if it is profitable for the user.<\/span><\/span><span class=\"TextRun SCXW233393219 BCX0\" lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW233393219 BCX0\"> Start-ups often focus their attention on technical performance, whereas adoption also plays out on two other fronts.<\/span><\/span><span class=\"EOP Selected SCXW233393219 BCX0\" data-ccp-props=\"{}\"> <\/span><\/p><table><thead><tr><th scope=\"col\">Type of barrier<\/th><th scope=\"col\">Points to observe during the trial<\/th><\/tr><\/thead><tbody><tr><td>Operational<\/td><td>Learning to use the tool, maintenance, user training, integration into the farm&#8217;s existing operations<\/td><\/tr><tr><td>Economic<\/td><td>Cost of adoption (adjustments, system changes, additional time), expected economic return, value perceived by the user<\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e1f8bb elementor-widget elementor-widget-heading\" data-id=\"8e1f8bb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Step 5: Evaluate the pilot and prepare for commercial adoption <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-78f51b5 elementor-widget elementor-widget-text-editor\" data-id=\"78f51b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW83145537 BCX0\" lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW83145537 BCX0\">A <\/span><span class=\"NormalTextRun SCXW83145537 BCX0\">field trial <\/span><span class=\"NormalTextRun SCXW83145537 BCX0\">must conclude with a 360\u00b0 evaluation: technical, operational, and economic.<\/span><\/span><span class=\"TextRun SCXW83145537 BCX0\" lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW83145537 BCX0\"> Each of these dimensions answers a question that the buyer or advisor will ask: does it work, is it usable, is it worth the price?<\/span><\/span><span class=\"EOP Selected SCXW83145537 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><table><thead><tr><th scope=\"col\">Dimension<\/th><th scope=\"col\">Question from the buyer or advisor<\/th><\/tr><\/thead><tbody><tr><td>Technical<\/td><td>Does it work?<\/td><\/tr><tr><td>Operational<\/td><td>Is it usable on my farm?<\/td><\/tr><tr><td>Economic<\/td><td><p>Is it worth the price?<\/p><\/td><\/tr><\/tbody><\/table><p><span data-contrast=\"auto\">A thorough evaluation allows the start-up to:<\/span><span data-ccp-props=\"{}\"> <\/span><\/p><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"6\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">objectively demonstrate its strengths<\/span><\/b><span data-contrast=\"auto\">, with results obtained under real-world conditions,<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"6\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">identify areas for improvement<\/span><\/b><span data-contrast=\"auto\"> before deployment,<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"6\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">have a credible deliverable<\/span><\/b><span data-contrast=\"auto\"> to present to cooperatives, distributors, and customers.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul> \t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a38cd28 elementor-widget elementor-widget-heading\" data-id=\"a38cd28\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">From pilot to commercial adoption <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f4fdde1 elementor-widget elementor-widget-text-editor\" data-id=\"f4fdde1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"TextRun SCXW246035313 BCX0\" lang=\"FR-FR\" xml:lang=\"FR-FR\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW246035313 BCX0\">Without evaluation, a pilot remains an isolated experience. With it, it becomes commercial proof: the results serve as a basis for discussion with cooperatives and distributors, and accelerate entry into the French agricultural market. So from the outset, think about the format of the final deliverable (oral presentation, quantified summary, farmer feedback).<\/span><span class=\"NormalTextRun SCXW246035313 BCX0\"> <\/span><\/span><span class=\"EOP Selected SCXW246035313 BCX0\" data-ccp-props=\"{}\"> <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d48e878 elementor-widget elementor-widget-heading\" data-id=\"d48e878\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Why test your agtech innovation with Fermes Leader? <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-248709b elementor-widget elementor-widget-text-editor\" data-id=\"248709b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span data-contrast=\"auto\">Fermes Leader offers a 360\u00b0 evaluation of field innovations, combining three dimensions:<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"7\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">A network of 30 cooperatives<\/span><\/b><span data-contrast=\"auto\"> present across the major production basins, from large cooperative groups to small local cooperatives, mainly in field crops and viticulture.<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul><ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"7\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">Openfield, a field testing platform<\/span><\/b><span data-contrast=\"auto\"> designed to produce evidence under real-world conditions and gain visibility among stakeholders in the French agricultural market. <\/span><span data-contrast=\"none\">[Link to the Openfield page.]<\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul> <ul><li aria-setsize=\"-1\" data-leveltext=\"\uf0b7\" data-font=\"Symbol\" data-listid=\"7\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Symbol&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\uf0b7&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"auto\">A multidisciplinary team<\/span><\/b><span data-contrast=\"auto\"> (agronomy, soil health, decision support tools, robotics, cooperative relations) that helps start-ups understand their strengths and areas for improvement to succeed in field adoption. <\/span><span data-ccp-props=\"{}\"> <\/span><\/li><\/ul><p><span data-contrast=\"auto\">Fermes Leader also draws on the InVivo group ecosystem and the expertise of Agrosolutions, an agriculture and environment consulting firm.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4dfa52e elementor-widget elementor-widget-heading\" data-id=\"4dfa52e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Our agtech projects <\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cae6c04 elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-widget elementor-widget-portfolio\" data-id=\"cae6c04\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;item_ratio&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:0.75,&quot;sizes&quot;:[]},&quot;columns&quot;:&quot;3&quot;,&quot;columns_tablet&quot;:&quot;2&quot;,&quot;columns_mobile&quot;:&quot;1&quot;,&quot;item_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"portfolio.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-portfolio elementor-grid elementor-posts-container\" role=\"list\">\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-2874 projet type-projet status-publish has-post-thumbnail hentry stade-du-projet-en-cours type-offre-projet-appel-a-projet categorie-de-projet-biodiversite\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.fermesleader.com\/en\/projet\/cocobees-agriculture-durable-pour-pollinisateurs\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/02\/20240405_152209-300x225.jpg\" class=\"attachment-medium size-medium wp-image-2875\" alt=\"ruchers abeilles\" srcset=\"https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/02\/20240405_152209-300x225.jpg 300w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/02\/20240405_152209-1024x768.jpg 1024w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/02\/20240405_152209-768x576.jpg 768w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/02\/20240405_152209-1536x1152.jpg 1536w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/02\/20240405_152209-2048x1536.jpg 2048w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tCoCoBees : Un projet collaboratif pour des pratiques agricoles respectueuses des abeilles et de la biodiversit\u00e9\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-4790 projet type-projet status-publish has-post-thumbnail hentry stade-du-projet-en-cours stade-de-la-techno-commercialise type-offre-projet-projet-expert categorie-de-projet-sante-et-nutrition-des-sols\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.fermesleader.com\/en\/projet\/terrawatt-test-biosolution-biochar-digestat-solide\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img decoding=\"async\" width=\"300\" height=\"169\" src=\"https:\/\/www.fermesleader.com\/wp-content\/uploads\/2026\/08\/Image-articles-300x169.png\" class=\"attachment-medium size-medium wp-image-4791\" alt=\"biosolution-terrawatt\" srcset=\"https:\/\/www.fermesleader.com\/wp-content\/uploads\/2026\/08\/Image-articles-300x169.png 300w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2026\/08\/Image-articles-1024x576.png 1024w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2026\/08\/Image-articles-768x432.png 768w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2026\/08\/Image-articles-1536x864.png 1536w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2026\/08\/Image-articles.png 1920w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tTerraWatt : Test de biosolution \u00e0 base de biochar et de digestat solide\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-4499 projet type-projet status-publish has-post-thumbnail hentry stade-du-projet-en-cours stade-de-la-techno-en-cours-de-validation type-offre-projet-benchmark categorie-de-projet-sante-et-nutrition-des-sols\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.fermesleader.com\/en\/projet\/sara-soil-agtech-for-regenerative-agriculture\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/www.fermesleader.com\/wp-content\/uploads\/2026\/05\/IMG_0028-300x225.jpg\" class=\"attachment-medium size-medium wp-image-4523\" alt=\"Diagnostic des sols\" srcset=\"https:\/\/www.fermesleader.com\/wp-content\/uploads\/2026\/05\/IMG_0028-300x225.jpg 300w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2026\/05\/IMG_0028-1024x768.jpg 1024w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2026\/05\/IMG_0028-768x576.jpg 768w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2026\/05\/IMG_0028-1536x1152.jpg 1536w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2026\/05\/IMG_0028-2048x1536.jpg 2048w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tSARA : Soil AgTech for Regenerative Agriculture, comparer les outils de diagnostic pour piloter la sant\u00e9 des sols\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-3831 projet type-projet status-publish has-post-thumbnail hentry stade-de-la-techno-commercialise type-offre-projet-projet-expert type-offre-projet-projet-utilisateurs categorie-de-projet-robotique\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.fermesleader.com\/en\/projet\/robot-de-desherbage-cyclair\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"225\" src=\"https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/09\/Image-1.jpg\" class=\"attachment-medium size-medium wp-image-3834\" alt=\"robot de d\u00e9sherbage cyclair\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tEvaluation du robot de d\u00e9sherbage m\u00e9canique de Cyclair\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-3740 projet type-projet status-publish has-post-thumbnail hentry stade-du-projet-cloture stade-de-la-techno-commercialise type-offre-projet-projet-expert categorie-de-projet-sante-vegetale\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.fermesleader.com\/en\/projet\/oad-pomme-de-terre-abelio\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"181\" src=\"https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/09\/Image-articles-7-300x181.png\" class=\"attachment-medium size-medium wp-image-3742\" alt=\"champs de pomme de terre\" srcset=\"https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/09\/Image-articles-7-300x181.png 300w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/09\/Image-articles-7-1024x617.png 1024w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/09\/Image-articles-7-768x462.png 768w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/09\/Image-articles-7.png 1063w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tPilotage de la culture de pommes de terre \u2013 ABELIO\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<article class=\"elementor-portfolio-item elementor-post  post-3733 projet type-projet status-publish has-post-thumbnail hentry stade-du-projet-en-cours type-offre-projet-programme-cee-certificats-deconomie-denergie categorie-de-projet-gestion-de-lexploitation\" role=\"listitem\">\n\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.fermesleader.com\/en\/projet\/fabacee-economies-energie-agriculture\/\">\n\t\t\t\t<div class=\"elementor-portfolio-item__img elementor-post__thumbnail\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"181\" src=\"https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/09\/Image-articles-8-300x181.png\" class=\"attachment-medium size-medium wp-image-3743\" alt=\"programme Fabac\u00e9\u00e9\" srcset=\"https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/09\/Image-articles-8-300x181.png 300w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/09\/Image-articles-8-1024x617.png 1024w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/09\/Image-articles-8-768x462.png 768w, https:\/\/www.fermesleader.com\/wp-content\/uploads\/2025\/09\/Image-articles-8.png 1063w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t<\/div>\n\t\t\t\t<div class=\"elementor-portfolio-item__overlay\">\n\t\t\t\t<h3 class=\"elementor-portfolio-item__title\">\n\t\tFabac\u00e9\u00e9 : favoriser les changements de pratiques et les \u00e9conomies d&#8217;\u00e9nergie\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/a>\n\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8373e89 elementor-widget elementor-widget-heading\" data-id=\"8373e89\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Frequently asked questions about agtech pilot projects <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-41c5530 elementor-widget elementor-widget-text-editor\" data-id=\"41c5530\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><b><span data-contrast=\"auto\">How long does an agtech pilot project last?<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><p><span data-contrast=\"auto\">The duration depends on the growing season and the crop in question. A field validation trial follows five stages (scoping, implementation, monitoring, analysis, reporting), and a missed testing window can delay the pilot by several months.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><p><b><span data-contrast=\"auto\">Who pays for the costs of an on-farm pilot?<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><p><span data-contrast=\"auto\">The budget must be planned from the outset in the start-up&#8217;s business development plan: travel, laboratory analyses, agricultural operations, and farmer compensation.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><p><b><span data-contrast=\"auto\">What is the difference between a demonstration and a field validation trial?<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><p><span data-contrast=\"auto\">A demonstration aims to generate visibility among prospects. A field validation trial measures results under real-world conditions, with a protocol, indicators, and a report, in order to produce commercially usable proof.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><p><b><span data-contrast=\"auto\">Does the solution need to be finalized to launch a pilot?<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><p><span data-contrast=\"auto\">No. It is best to clearly state what has already been demonstrated and what still needs to be validated, and to present the pilot as a co-construction effort with farmers, advisors, and cooperatives.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><p><b><span data-contrast=\"auto\">How do you turn a pilot into commercial adoption?<\/span><\/b><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p><p><span data-contrast=\"auto\">Through a 360\u00b0 evaluation (technical, operational, economic) that results in a credible deliverable to present to cooperatives, distributors, and customers.<\/span><span data-ccp-props=\"{&quot;134233117&quot;:false,&quot;134233118&quot;:false,&quot;201341983&quot;:0,&quot;335551550&quot;:1,&quot;335551620&quot;:1,&quot;335559685&quot;:0,&quot;335559737&quot;:0,&quot;335559738&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>An agtech pilot project is a trial conducted under real-world conditions, on one or more farms, to verify that an innovation delivers on its promises: that it works, that it is easy to use, and that it is profitable for the farmer. It differs from a demonstration, which showcases a solution, and from a proof [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5064,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[63],"tags":[],"partenaire":[],"categorie-de-projet":[],"class_list":["post-5062","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/posts\/5062","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/comments?post=5062"}],"version-history":[{"count":2,"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/posts\/5062\/revisions"}],"predecessor-version":[{"id":5071,"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/posts\/5062\/revisions\/5071"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/media\/5064"}],"wp:attachment":[{"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/media?parent=5062"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/categories?post=5062"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/tags?post=5062"},{"taxonomy":"partenaire","embeddable":true,"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/partenaire?post=5062"},{"taxonomy":"categorie-de-projet","embeddable":true,"href":"https:\/\/www.fermesleader.com\/en\/wp-json\/wp\/v2\/categorie-de-projet?post=5062"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}